BOUCHARD INSURANCE
RE-BRANDING
Founded in Clearwater Florida in 1948, Bouchard Insurance specializes in both commercial and personal insurance. In the company’s 70 year history, it grew to be one of the largest independent agencies in the country. In early 2019, Bouchard Insurance joined Marsh & McLennan Agency (MMA).
PROJECT DETAILS
Bouchard Insurance requested a rebrand that would build equity and successfully position its new brand. A balance of "Client First", customer service, and a quality work environment, was communicated, while ensuring that the design impacted to immediately stand out amongst competitors. The rebrand design was needed to embody Bouchard Insurance's values and showcase who they have become as an organization.; a new brand that emphasizes the name: Bouchard Insurance.
SERVICES INCLUDED
Re-Branding, Web Development, Package Design, Logo Design, Traditional & Digital Marketing, Signage Design, Promotional Design, Editorial & Booklet Design
